Our
Tribe
The Story
Unfolds
Arabian camels are marvelous animals that dwell in the deserts, their soft fleece is hand-picked by herders who live a semi-nomadic lifestyle, having cared for the camels for many generations.
Our fibre experts venture into the deserts to source these precious and noble fibers, which are carefully selected. The fibres are then baled and sent to our facilities where we add our magic touch, transforming the raw fleece into the finest hair fibre the desert can produce
Our Name,
Our Inspiration
The name “NOUKK” embodies the essence of our identity. Derived from the Arabic word for “female camels”, it symbolizes the strength, grace, and endurance these remarkable animals represent.
NOUKK® is the world’s first fine textiles from Arabian camel hair. Ethically sourced from the heart of the Sahara, where each fibre tells a story of tradition and resilience, celebrating the Arabian cultural heritage and championing the welfare of the camels. Exclusively made in Italy with exceptional craftsmanship and timeless elegance.
The name “NOUKK” embodies the essence of our identity. Derived from the Arabic word for “female camels”, it symbolizes the strength, grace, and endurance these remarkable animals represent.
NOUKK® is the world’s first fine textiles from Arabian camel hair. Ethically sourced from the heart of the Sahara, where each fibre tells a story of tradition and resilience, celebrating the Arabian cultural heritage and championing the welfare of the camels. Exclusively made in Italy with exceptional craftsmanship and timeless elegance.
Our
Mission
To provide sustainable exquisite Arabian camel textiles that speak of its heritage and champion the welfare of the camels, through a sustainable supply chain and a cohesive association, honouring herders’ work while ensuring their protection.
Our
Vision
Our vision is simple yet profound: celebrating the Arabian camel as an ambassador of the Arab cultural heritage in all our everyday endeavors while uplifting local communities and the surrounding environment.
We aim to contribute to the responsible fashion movement by incorporating sustainable practices and introducing Arabian camel hair as a novel luxury fibre.